Managing search needs in-house - excellent article
While crushing around this morning, I came across a post today on Mike Moran’s blog. The title is Management by Embarrassment.
Yep - to get folks to do what you need, sometimes you need to embarrass them a bit.
Nothing drastic, but Mike outlines and excellent tactic that every in-house SEM should have in their arsenal. Think of it as Relationship Building - An Advance Course. 
After reading it completely through, I stated at the top again and thought carefully of my own situation and how I get things done around the office here. Mike’s suggestions are spot on, no matter how good your internal relationships are.
I’m putting this thinking into practice today. You should consider it, too.
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