When PPC makes sense
In the past, I used to manage about $30,000 per month in pay per click (PPC) ad campaigns each month.Traffic was HUGE! Our average cost per click (CPC) was right around $0.12 per click – easily justifiable…or so I thought back then.Today, I view PPC as a tool for driving sales, not traffic. The bottom [...]
- Interviewed by John Phillippe at zsalvo.tv around seo and social media
- Talkin’ ’bout SMX East, startups and crazy cool medallions…
- The Beancast – Talking about branding, marketing and gas station tacos
- Paul Allen – Idea Man – autobiography wrap up
- Paul Allen’s Idea Man and other books worth reading
- Bing Webmaster Tools review, new functionality and SEOMoz WBF
- WEBPRONEWS Interview: Blogging, your voice and getting found
- Duane Forrester leaves MSN, moves to Bing
- Turn Clicks into Customers hits top business book lists
- Turn Clicks into Customers – now in Chinese
- Adsense
- AOL
- Auto Industry SEM
- Bing
- Blog Books
- Blogs
- Book Deal
- Books
- Brand Search
- Business.com
- Campaigns
- Career Building
- Contests
- Conversion Optimization
- Doubleclick
- Flash and SEO
- FrenchMaidtv
- Google Earth
- Hawthorne Videoactive Report
- ihelpyou Forums
- In House Tips
- In-House Search
- In-House SEM Interviews
- In-House SEM Salary Survey
- Industry News
- Interactive News
- Internal Relationship Building
- Interview
- Latent Symantic Indexing
- Learn SEO
- LSI
- Meta Search Engines
- Metrics
- Microsoft
- Mobile
- Networking
- Online Videos
- Organic Search
- Other Useful Tools
- Partnerships
- Pay Per Click (PPC)
- podcasts
- Press Releases
- Publisher Support Tools
- Reality Check
- Resources
- Search Engine Forums
- Search Engine Land
- Search Engine News
- Search Engine Watch
- Search Industry People
- Search Optimization
- SEMPO
- SEMPO Institute
- SEO For Profit
- SEO Tools
- SEO Training
- SERP Anomalies
- Sitemaps
- Small Business Forums
- SMX
- Social Media
- Sphere
- Sphinn
- TMZ
- Uncategorized
- Vertical Search
- Video on Net
- Visual Search
- WikiAnswers
- YouTube
Recently Written
Categories
- GM
- GAP
- WalMart
- USA.gov
- CultureMob
- TD Ameritrade
- and more
- DMA
- SES New York
- SES Chicago
- SMX Advanced
- SMX West
- SXSWi
- Pubcon
- Duane is an expert! I got so much value out of his WebProNews interview alone. In this overwhelming blogosphere, Duane teaches proven techniques to help bloggers succeed. starting with focusing on our passions. I can't wait for my own copy of "Turn Clicks into Customers". - Linda G. Cox
Duane's Books
>>> Buy at Amazon
>>> Buy at Borders
>>> Buy at Barnes & Noble
>>> Buy at Amazon
>>> Buy at Borders
>>> Buy at Barnes & Noble
Subscribe to my feed
Translation Service
Folks I've worked with
Conferences I speak at
Testimonials
Search
Trusted
- adCenter – Microsoft Advertising - Paid ads across Bing and Yahoo
- Adwords Blog (Official)
- Best SEO Tools - SEO Tools reviews website
- Bill Hartzer (SEM Consultant)
- Bing Webmaster Tools - Excellent webmaster tools from Bing.
- Bryan Eisenberg – Online Marketing Pioneer
- Domain Age Tool
- Eric Ward (Link Building)
- Google Webmaster Guidelines
- Header Checker Tool
- HitTail (Long Tail)
- Jeremy Zawodny
- Keyword Discovery
- Marketing Podcast
- Matt Cutt’s (Google)
- Pandia
- Search Engine Guide
- Search Engine Journal
- Search Engine Land
- Search Engine Watch
- SEM In-House (Jessica Bowman)
- SEMPO
- Useful Directories
- Wayback Machine
- Webmaster World
- Wordtracker
Archives
- September 2011
- August 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- September 2009
- August 2009
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006