About
What can I say?
I’m an in-house search marketing Manager for a sports media company in Eastern Canada. I moderate at www.searchengineforums.com, and dole out advice to folks who ask nicely.
I speak at search conferences and I’m the co-chair for the In-House SEM Committee with SEMPO (www.sempo.org) and sit on the current Board of Directors with them. I also speak at local universities to their E-Commerce and Marketing students about online marketing in general.
Prior to my sole focus in search marketing (organic and PPC), I managed all the media buying for my company. Before all that, I was a promotions Supervisor for the local casinos opened originally by Caesars. I’ve been at the search gig for just over 6 years now, and in marketing for over a decade now - man, time flies.
I have three dogs (an English Springer Spaniel and two Cavalier King Charles Spaniels) and one wife.
I’m into photography and do some freelance work for enthusiast magazines covering Jeep and Land Rover events in Eastern Canada.
Heck, when time permits, I also enjoy traveling.





