About
What can I say?
I currently work for a small, West coast company… Microsoft. Perhaps you’ve heard of us? No worries, we’re up and coming…
I run the inhouse search optimization program focused on MSN’s US & Americas properties. Our team does often focus on other areas, but the main focus is MSN properties.
Hold the hate-mail, too - yes, there’s still lots wrong, we know. 
We’re working on it.
Previously, I was an in-house search marketing Manager for a sports media company in Eastern Canada. I’m staff at www.searchengineforums.com, and dole out advice to folks who ask nicely whenever I’m there (sadly, not often these days).
I speak at search conferences and I was the founding co-chair for the In-House SEM Committee with SEMPO (www.sempo.org). Though no longer co-chairing the committee, I do currently sit on the Board of Directors with them. I also speak at local universities to their E-Commerce and Marketing students about online marketing in general.
Prior to my sole focus in search marketing (organic and PPC), I managed all the media buying for that sports content publisher mentioned above. Before all that, I was a promotions Supervisor for the casinos opened in Eastern Canada by Caesars. I’ve been into search, online marketing and seo since around 1997, and in general marketing for over 14 years now - man, time flies.
I have three dogs (an English Springer Spaniel and two Cavalier King Charles Spaniels) and one wife.
I’m into photography and used to do some freelance work for enthusiast magazines covering Jeep and Land Rover events in Eastern Canada.
I co-authored How To Make Money With Your Blog, and have another book titled Turn Clicks into Conversions due out in 2010. Other writing can be found in the inhouse column at www.searchengineland.com.
Heck, when time permits, I also enjoy traveling.
If you want more details, hit my linkedin profile.
